KARAKTERISTIK TIPOGRAFI PADA DESAIN IKLAN KOMERSIAL MAJALAH MAKASSAR TERKINI EDISI JANUARI – DESEMBER 2014

Irfan, Irfan and Nurabdiansyah, Nurabdiansyah (2015) KARAKTERISTIK TIPOGRAFI PADA DESAIN IKLAN KOMERSIAL MAJALAH MAKASSAR TERKINI EDISI JANUARI – DESEMBER 2014. Prosiding Seminar Nasional "Revolusi Mental melalui Pendidikan Seni". pp. 141-150.

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Abstract

This research aim to know type of tipogarfi any kind of most often and most used at commercial advertisement in Magazine Makassar Terkini, thereby can be found typography characteristic becoming tendency at commercial advertisement design magazine of Makassar Terkini. Result of research show usage highest of type sans serif in May reach 87% while lowest June edition only 45%, usage most lower seems not yet can reach by usage of type of dekoratif or of serif highest in so many edition. Total poin usage of sans serif is 674, representing highest of usage of letter type of anyting, even if all collected other letter type poin not yet can compete with to the number of poin exploiting of type of sans serif. Of height of poin and percentage of usage of letter type of sans serif at 10 magazine edition of Makassar Terkini year 2014, hence can be concluded that typography characteristic design commercial advertisement magazine of Makassar Terkini year 2014 is sans serif or letter which do not use barb at the end of its letter. this Typography type have storey;level of legibility better clarity function and of other typography type. Keywords: Typographi, Design, Advertisement, Magazine

Item Type: Article
Subjects: KARYA ILMIAH DOSEN
Universitas Negeri Makassar > KARYA ILMIAH DOSEN
Divisions: FAKULTAS SENI DAN DESAIN
Depositing User: M.Ds. Irfan Kadir
Date Deposited: 20 Jan 2018 18:35
Last Modified: 20 Jan 2018 18:35
URI: http://eprints.unm.ac.id/id/eprint/4485

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