ECONOMIC LITERACY AND THE SOCIO-ECONOMIC CONDITION OF COASTAL COMMUNITIES IN INDONESIA

Rakib, Muhammad (2015) ECONOMIC LITERACY AND THE SOCIO-ECONOMIC CONDITION OF COASTAL COMMUNITIES IN INDONESIA. International Journal of Applied Business and Economics Research (IJABER), 13 (6). pp. 4397-4410. ISSN 0972-7302

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Abstract

Abstract The purpose of this study is to determine the effect of economic literacy and socio-economic conditions on the consumption behavior of coastal communities in Indonesia. The study composed of 1,700 households, and samples were taken from 10% of the population,i.e., 170 respondents. The data collection techniques used were questionnaires, observations, interviews, and documentation. Data analysis involved the use of descriptive and inferential statistical analysis techniques. The results showed that economic literacy has positive and significant effects(15.90%) on the consumption behavior of coastal communities in Pinrang Regency,and the socio-economic condition of the family has a positive and significant effect (14.90%) on consumer behavior in rural coastal communities of Indonesia. It is therefore recommended that the government promotes or develop the economies of coastal communities by improving economic literacy for the creation of rational consumption behaviors of citizens.

Item Type:	Article
Uncontrolled Keywords:	Economic literacy, social economic conditions, consumer behavior
Subjects:	FAKULTAS EKONOMI KARYA ILMIAH DOSEN Universitas Negeri Makassar > KARYA ILMIAH DOSEN
Divisions:	KOLEKSI KARYA ILMIAH UPT PERPUSTAKAAN UNM MENURUT FAKULTAS > KARYA ILMIAH DOSEN KARYA ILMIAH DOSEN
Depositing User:	Herling HR Sahade
Date Deposited:	01 Jun 2021 07:18
Last Modified:	01 Jun 2021 07:18
URI:	http://eprints.unm.ac.id/id/eprint/20129

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