Reformulation of Business Strategy PT. XYZ

Mukhtar, Saparuddin and Rizan, Mohamad and Annisa, Resti and Dewi Astuti, Rifelly and Bado, Basri (2018) Reformulation of Business Strategy PT. XYZ. Pendidikan Ekonomi dan Bisnis, 6 (2). pp. 118-126. ISSN 2302-2663

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Official URL: http://journal.unj/unj/index.php/jpeb

Abstract Currently, PT. XYZ requires the restructuring of its business strategy to restore PT XYZ's finances as well as to build a viable and profitable housing. In the reformulation of the business strategy of PT XYZ, the researcher will use SWOT analysis as the basis of the analysis, and Grand strategy matrix to analyze company position in the industry. The results indicate that the position of PT XYZ is in the quandrant 1 is strength opportunity which means the position of a perpect company strategy and competes vigorously.

Item Type: Article
Subjects: KARYA ILMIAH DOSEN
Universitas Negeri Makassar > KARYA ILMIAH DOSEN
Divisions: KOLEKSI KARYA ILMIAH UPT PERPUSTAKAAN UNM MENURUT FAKULTAS > KARYA ILMIAH DOSEN
KARYA ILMIAH DOSEN
Depositing User: Herling HR Sahade
Date Deposited: 16 Jan 2019 07:55
Last Modified: 16 Jan 2019 07:55
URI: http://eprints.unm.ac.id/id/eprint/11761

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