Farid, Muhammad (2016) Constructing Service Innovation Model for SMEs in Automotive Service Industries: A Case Study of Auto Repair Motorcycle in Makassar City. In: International Conference on Innovation, Management and Industrial Engineering, November 10-11, 2016, Kyoto, Japan.
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Turnitin Constructing Service Innovation Model for SMEs in Automotive Service Industries_ A Case Study of Auto Repair Motorcycle in Makassar City.pdf Download (1MB) |
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Abstract
The purpose of this study is to find the service innovation model construct for small and medium-sized enterprises(SMEs) in automotive service industries. A case study of repair shop of motorcycle at Makassar city illustrates measure innovation implementation, degree of innovation, and identifies type of innovation by the service innovation model for SMEs. In this paper,we interview 10 managers of SMEs and analyze their answers. Wefind that innovation implementation have been slowly; only producing new service innovation 0.62 unit average per year. Incremental innovation is present option for SMEs, because they choose safer roads to improve service continuously. If want to create radical innovation, they still consider the aspect of cost, system, and readiness of human resources.
Item Type: | Conference or Workshop Item (Paper) |
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Uncontrolled Keywords: | Service innovation, Incremental innovation, SMEs, Automotive service industries |
Subjects: | FAKULTAS TEKNIK > Pendidikan Teknik Otomotif KARYA ILMIAH DOSEN Universitas Negeri Makassar > KARYA ILMIAH DOSEN |
Divisions: | KOLEKSI KARYA ILMIAH UPT PERPUSTAKAAN UNM MENURUT FAKULTAS > KARYA ILMIAH DOSEN KARYA ILMIAH DOSEN |
Depositing User: | Muhammad Farid |
Date Deposited: | 23 Aug 2018 15:57 |
Last Modified: | 18 Jul 2022 15:41 |
URI: | http://eprints.unm.ac.id/id/eprint/10420 |
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